About IQM Store


Hi, I’m Monika, founder of IQM Store and mum to two wonderful children. One clever, energetic and cheeky little girl, and one bouncy baby boy who keeps us all on our toes.

My journey to motherhood was a long and challenging seven year road, filled with heartbreak, loss and hope. When I was finally blessed with a successful pregnancy, I stepped away from the corporate world in mid 2019 to fully embrace the role I had waited so long for, becoming a mum.

In early 2020, as the world faced the uncertainty of the Covid pandemic, my former employer entered administration and closed its doors, leaving me unexpectedly redundant. While it was a difficult moment, it also gave me the gift of time. Time with my baby girl, time to reflect, and time to dream. I have always been someone who struggles to switch off, and my mind kept returning to one simple question. Why not go it alone?

And that is how IQM Store was born.


Why IQM Store Exists

After working in the toy and gift industry for over a decade, I saw how overwhelming it could be for parents and gift givers to find quality toys that were safe, meaningful and genuinely educational. IQM Store is my way of bringing a carefully curated range of toys and gifts together in one place, making thoughtful choices easier for families.

Every product in the store is chosen with intention. I focus on educational toys, creative play, imaginative learning and gifts that grow with your child. Toys that encourage curiosity, spark imagination and support learning through play, without children even realising they are learning at all.

Because the best kind of learning happens when it feels like fun.


Learning Through Play, For Life

I truly believe that through imagination, exploration and discovery, children develop the skills they need for a bright and confident future. Learning does not stop at school or at a certain age. We learn every single day of our lives.

That belief guides everything I stock. From babies to big kids, and even the young at heart, IQM Store is about creating opportunities for meaningful play, connection and joy. Toys that challenge the mind, entertain the soul and inspire creativity. An endless learning journey that should be enjoyed at every stage.


Our Values

Quality is at the heart of everything I do.

Quality brands
Quality products
Quality service

I am deeply conscious of the impact toys can have, not just on children, but on the environment. I do not believe in toys that are used briefly and discarded. I believe in fewer, better choices. Products that last, stimulate imagination, bring families together and can be passed down or cherished for years.

I work closely with trusted and reputable suppliers to ensure every product meets high standards for safety, durability and design. When you bring a toy home or gift it to someone you love, you should feel confident in what you are giving.

I also understand that parenting comes with financial pressure. From time to time, I offer thoughtful promotions and rewards to help ease that balance. It is never about quick sales. It is about building long term relationships and growing together.


Join the IQM Community

I invite you to explore the range for yourself and become part of the IQM Store community. By joining our newsletter, you will be the first to hear about new arrivals, exclusive offers and VIP benefits.

You can also join our Clever Rewards Program. When you sign up, you receive 100 Clever Cookies, which is $10 off your next purchase. With every order, birthday or share, you earn more rewards. It is my way of saying thank you for supporting my small business.

If you ever have questions, feedback or suggestions, please reach out. I would genuinely love to hear from you. Quick link here

Thank you for being here and for supporting a small Australian business built on quality, care and learning through play.

Monika
xo